Ukraine WOW exhibition

On 25 June 2025, dobro.ua published a project entitled ‘Ukraine WOW: Heirs’ with the aim of raising funds to organise and run an exhibition. In June 2025, the preparatory stage of the ‘Ukraine WOW: Heirs’ project began. As part of the first stage, the project team:

• Developed a concept for an exhibition dedicated to Ukraine's uniqueness, its achievements, historical heritage and future.
• Created interactive and audiovisual zones, including installations on the themes of history, culture, nature, etc.
• Selected and prepared the location: a hangar at the Central Railway Station in Kyiv (near the Railway Transport Museum, next to track 14).
• Architects, designers and visualisers were involved in creating the exhibitions and spatial solutions.
• A charitable component of the exhibition was planned — fundraising to support museums and cultural institutions in Ukraine.

With the funds received from dobro.ua, the following was provided:

• Architectural planning of the exhibition's thematic blocks and the location of the main installations was developed;
• Preparation of the exhibition venue: installation of plywood flooring over the tracks, construction of additional plasterboard walls, surface preparation, painting and plastering;
• Visualisations and designs for display cases and interactive areas of the exhibition were developed, as well as print layouts for internal exhibition materials;
• The installations ‘Tunnel of Love’, ‘Kyiv Thrones’, ‘Kazimir Malevich’, ‘Ukrainian Field’, ‘Ukrainian Meadow’, ‘Ukrainian Huts’ (in three variations — Chernihiv, Odesa, and Zakarpattia regions) and the miniature “Earth”; decorated the areas ‘Panno for Kyiv Thrones,’ ‘Wall,’ and ‘Scenography by Alexandra Exter’;
• The interior decoration of the carriage was carried out, in particular the preparation and creation of a base for hand painting in the interactive zone ‘Carriage of Thoughts’;
• Four display cases were manufactured and installed in the thematic block of the exhibition ‘Earth’ and six display cases in the thematic block ‘Heirs’;
• Video material was filmed and videos were edited for VR glasses with images of Mount Dragobrat and Bakot Bay;
• Software was developed for interactive tablets, enabling visitors to interact with the content presented in individual installations at the exhibition. 

The exhibition opened to visitors on 25 September.

The Ukraine WOW: Heirs project has become an important cultural platform that has united Ukrainians around the themes of national identity, generational continuity and faith in Ukraine's future.

Due to high audience interest and significant attendance, the exhibition was extended twice:

• from 9 November to 30 November 2025;

 • from 4 December 2025 to 11 January 2026.

Between 25 September and 21 December 2025, the exhibition was visited by over 200,000 people, which demonstrates the extremely high public demand for such cultural initiatives and the relevance of the topics raised within the project.

The implementation of the project contributed to:

• increasing interest in Ukrainian culture, history and contemporary achievements;
• strengthening the sense of national unity and pride among visitors;
• supporting cultural institutions through the charitable component of the exhibition;
• creating a large-scale cultural product that effectively works with a wide audience in wartime conditions.

Thus, the project "Ukraine WOW: Heirs project confirmed the effectiveness of cultural initiatives as a tool for social consolidation in wartime and demonstrated the ability of contemporary Ukrainian cultural products to attract a wide audience — over 200,000 visitors — and generate sustained demand for the preservation and understanding of national heritage.

Report

Descriptive report Financial report 1-10 financial documents 11-16 financial documents

17-18 financial documents 19-21 financial documents

Платіжна інструкція від 24.10.25 Платіжна інструкція від 17.07.25 UkraineWOW: ДУ3 від 19.08.25 та ДУ4 від 17.10.25 UkraineWOW-ДОГОВІР 25062025-01 від 25.06.25